The Cabinet Office Behaviour Insights Team has just published its annual update for 2010-11. Though the press seems to have zeroed in on one recommendation around smoking, there are a variety of other developments worth looking at.
What do young people crossing railways safely, stopping smoking for October, voting for a country to join FIFA, not using accident and emergency services and enrolling more students on a course have in common?
The latest Level 4 Social Marketing Award Course took place on 12 & 13 February and is the only introduction to social marketing course accredited by the Chartered Institute of Marketing (CIM). The course has been created from our five years' experience of delivering social marketing training courses and with input from the accreditation unit at the CIM.
I went to a fascinating presentation at a recent Chartered Institute of Marketing event ‘ How social marketing changed attitudes and behaviour towards the army in Afghanistan and the Church in Wales. The event was part of the CIM’s social marketing interest group’s event’s calendar and focussed on marketing in war and religion.
Three and a half months flew by incredibly quickly and my time as an intern with The National Social Marketing Centre is finished. It’s been a great experience and there are many things I’ve worked on, and learnt, during that time: