National Social Marketing Centre

Strategic advice

Our years of policy and strategy development and of building partnerships at the highest level have given us unrivalled skill and know-how across a vast range of scenarios:

  • Working with the public sector, advising on programmes to support healthy behaviours, protect the environment and enhance public safety
  • In Europe, we helped the British Council design a stakeholder engagement strategy for their social entrepreneurship programme
  • Developing a 'value for money' tool with top health economists and the National Institute for Clinical Excellence (NICE).
  • We help organisations use research tools to understand their customers and develop more effective behaviour change programmes
 
  • Guiding your strategy

    We work with you to provide strategic advice at every stage in your behaviour change programme.

     
  • NSMC membership

    If you're working to achieve positive behaviour change, or have an interest in social marketing, then NSMC membership could be for you.  

    Benefits include:

    • Free electronic subscription to Social Marketing Quarterly
    • 20% discounts on all NSMC training
    • 50% off all e-learning modules
    • Discounts on Chartered Institute of Marketing events

    Find out more about membership benefits.

     
  • Helping in the Caribbean

    The NSMC team are working with the Pan-American Health Organisation (PAHO) to support the development of a new regional public health agency for the Caribbean.

     
 

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Latest News & Events

28 April 2013

'Sing them something they bloody well know’ - quote from the film Zulu

I went to a fascinating presentation at a recent Chartered Institute of Marketing event  ‘ How social marketing changed attitudes and behaviour towards the army in Afghanistan and the Church in Wales. The event was part of the CIM’s social marketing interest group’s event’s calendar and focussed on marketing in war and religion.

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6 March 2013

End of the internship

Three and a half months flew by incredibly quickly and my time as an intern with The National Social Marketing Centre is finished. It’s been a great experience and there are many things I’ve worked on, and learnt, during that time:

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6 March 2013

Same behavioural problems – different solutions

I am just back from a really interesting, busy, (but occasionally relaxing!) trip to the British Virgin Islands.

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13 February 2013

The first cohort of students in our Social Marketing training programme in Jordan graduate

Following six months hard work, the participants on our first Intensive Social Marketing Training Programme graduated in front of the Head of USAID Mission in Amman, Beth Paige.  The students on the course who have all developed plans on their own social marketing projects will now apply to USAID for funds to implement these projects over the next 12 months.  The projects vary from a student led anti-litter campaign to a programme that will persuade investors to fit water saving devices in all of their new residential developments.  The next cohort will be

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11 February 2013

How 'Great Customer Experiences' can influence behaviours

 

Ogilvy Change hosted a fascinating talk last week Wednesday from Matt Watkinson on his book ‘The Ten Principles behind Great Customer Experiences’

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