National Social Marketing Centre

The NSMC’s membership programme will launch on Wednesday 5th September.

It's for anyone with an interest in social marketing, aspiring and practicing social marketers and those working to achieve positive behaviour change. Keep an eye on our News and Event's pages for updates.

Membership will provide you with a number of practical and financial benefits including:

The NSMC has just been awarded a major contract to develop and deliver a social marketing capacity building programme in Jordan with ECODIT.  The NSMC will be helping to implement the Jordan Public Action for Water, Energy and Environment Project under a contract with the United States Agency for International Development (PAP).  The project is a public education and behaviour change communication programme that will lead to increased efficiency in the use of water and energy in Jordan.

The NSMC is working with The Department of Health (England) and The Institute of Health Equity (UCL) to identify and showcase ways in which social marketing can be used to address the social determinants of health inequalities (SDH).

'The Marketer', the magazine for Chartered Institute of Marketing members, published an article earlier this week on The NSMC's recent Behaviour Change and Corporate Social Responsibility Conference. 

The article used case studies from the conference to look at the increasing number of commercial organisations who use social marketing as part of their corporate social responsibilty programmes.

Last week's Behaviour Change and Corporate Social Responsibility Academy and Conference has been acclaimed as a success by those who attended.

The aim of the Conference was to explore how CSR programmes could be made more effective.   

The event drew a diverse range of participants from the private and public sectors who were all keen to learn more about the ways in which CSR programmes could achieve their social objectives while realising improved returns on investment.

The NSMC is running a one-day training session on value for money in behaviour change on 23 May 2012. Delegates wishing to take advantage of an early bird discount must book before 2 April 2012.

Building on the success of our Social Marketing Summer Schools, The NSMC Behaviour Change and Corporate Social Responsibility Academy & Conference will be held on 26 - 29 March 2012 at 15 Hatfields in London. 

Patrick will be answering Nursing Times readers' questions on 'how to engage patients and staff in their health and well-being’.

NHS Devon’s ‘Love Your Skin’ teenage skin cancer intervention scooped the health service’s most prestigious social marketing award.

The NSMC has updated its Big Pocket Guide to using social marketing for behaviour change.