Tackling the supply of alcohol to young people in Hastings

In April, The NSMC launched a campaign in Hastings aimed at parents of teenage children. The campaign highlighted the negative impact alcohol can have on a teenager child’s brain development and ran with the slogan: Your child and alcohol. Think Again Now.

UK Social Marketing Conference:14th September 2017

The first UK Social Marketing Conference in ten years will be held in London on the 14th September, 2017 at the Queen Mary University of London.

Ten years after the creation of the National Social Marketing Centre (NSMC) in the UK, the conference will reflect on the successes (and challenges) of the last decade and plot a positive future direction for the discipline.

Introduction to Social Marketing: Two-day Course, London

Introductory
This course will be held next in central London in January 2018. We will confirm the exact dates shortly. On completion of the course, you will have the opportunity to sit an assessment to gain an accredited award in social marketing.

Introduction to Social Marketing: Online Course

Introductory
Learn the basic concepts and tools of social marketing at a pace, time and place that suits you. At the end of the course, you can opt to sit an assessment and gain an accredited award in social marketing.

New NSMC Masterclasses and Training Courses to be launched at the World Social Marketing Conference

We are delighted to announce that Professor Jeff French, the founding director of The NSMC, is coming back to give a series of masterclasses on social marketing over the next few months.

Jeff is a global thought leader in the fields of behavioural influence, social marketing and social programme planning.  As well as publishing over 90 academic papers and five books, Jeff is a visiting Professor at Brighton University and a Fellow at Kings College London University.

Introduction to Social Marketing training course: Washington D.C. May 10th to 12th, 2017

We are pleased to announce that we will be holding a three-day Introductory course on Social Marketing in Washington D.C. just before the start of the World Social Marketing Conference in May 2017.

The course will take place at Trinity Washington University between Wednesday 10th and Friday 12th May 2017. The University is a 10 minute walk from Brookland - CUA Metro station on the Red Line.

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Our night out with the Hastings Street Pastors

The NSMC is helping to plan and test a pilot Help-Point for vulnerable people in Hastings during the night-time in late January and early February.  The Help-Point will give people a place to recover and seek advice and support as well as offering a minor injury service.  As part of the planning for the pilot we agreed that NSMC staff would go out one Friday night to see what’s happening on the streets and talk to a

Full catalogue of tools

This section provides you with an index of all tools currently available for each phase of planning process. These will be continually refined as this guide evolves. If you have any useful feedback or additional tools that would add to the list here and be of value to others please let us know via our feedback link.

Online Social Marketing Training

The NSMC's social marketing online training course offers you the chance to access the expertise of our classroom courses, planning tools and resources, all at a pace, time and place that suits you. 

The online course provides an introduction to social marketing from basic principles and terminology, through to more detailed guidance on how to plan, manage and evaluate your own behaviour change programme. It also offers the chance to gain an accredited qualification. 

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