Maha has over sixteen-years experience in capacity building and institutional development. She has extensive experience of working in the water, energy, environmental and vocational education sectors in Jordan. Maha currently leads the behaviour change component of a major USAID water management initiative in Jordan.
Maha also has considerable experience of carrying out specialised social marketing capacity training programmes to enable organisations in the development sector to deliver their own successful behaviour change programmes.
Since 2014, Maha has been Managing Director of the Jordan Social Marketing Center and holds an MBA in Business Development and BA in Economics.