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Blog Archive

  • 20th June 2017 John Bromley

    NSMC trains health promoters in Rustenburg South Africa

    The NSMC has now spent over two weeks working with Doctors Without Borders in South Africa to train their health promotion workers to interview women who have been the victim of gender based violence.  The aim of the project is to get more women who have been abused into dedicated clinic's set-up by MSF and the Department of Health in and around Rustenburg.  We are hoping these interviews with people in the target population will provide us with enough insight to develop a fully fledged social marketing programme.

    • Read more about NSMC trains health promoters in Rustenburg South Africa
  • 30th May 2017 John Bromley

    Some reflections on the 5th World Social Marketing Conference

    A couple of weeks ago we were in Washington D.C. for the 5th World Social Marketing Conference. It seems like just yesterday that The NSMC was organising the 1st World Conference in Brighton and over the past decade the conference has been held in Ireland, Canada and Australia and now it was the USA's turn to host the event.

    Below, Dr Rowena Merritt of The NSMC, reflects on the conference:

    • Read more about Some reflections on the 5th World Social Marketing Conference
  • 4th April 2017 John Bromley

    NSMC working in South Africa with Medecins Sans Frontieres

    The NSMC are currently working with the highly respected Doctors without Borders (Medecins Sans Frontieres) on a project in the platinum mining belt in South Africa.  The aim of this project based in Rustenburg is to get women and men who have been raped or suffered sexual abuse to attend specially designed MSF clinics that provide essential medical and counselling support.  Despite the fact that recent statistics show that around 40% of women in the area have been sexually assaulted at some point in their lifetime, the numbers of people coming to the centre are still relatively low.

    • Read more about NSMC working in South Africa with Medecins Sans Frontieres
  • 8th March 2017 John Bromley

    New NSMC Masterclasses and Training Courses to be launched at the World Social Marketing Conference

    We are delighted to announce that Professor Jeff French, the founding director of The NSMC, is coming back to give a series of masterclasses on social marketing over the next few months.

    Jeff is a global thought leader in the fields of behavioural influence, social marketing and social programme planning.  As well as publishing over 90 academic papers and five books, Jeff is a visiting Professor at Brighton University and a Fellow at Kings College London University.

    • Read more about New NSMC Masterclasses and Training Courses to be launched at the World Social Marketing Conference
  • 23rd February 2017 John Bromley

    Hastings night-time Help Point

    In late January/early February 2017, The NSMC piloted a night-time Help Point in central Hastings designed to reduce the number of minor alcohol-related injuries and provide a refuge for vulnerable people.

    Over 50 people used the service over the two nights. Some came in to sober up and take a break from drinking while others were treated by St John Ambulance staff for issues ranging from ankle injuries to severe alcohol intoxication.  We also helped members of the street community with warm drinks and clothing on two particularly cold and wet winter nights.

    • Read more about Hastings night-time Help Point
  • 3rd February 2017 John Landels

    Going plastic-free for 2017: a social marketing experiment

    Our colleague at The NSMC - Dr Rowena Merritt - is attempting to go plastic-free for the whole of 2017. Read her first blog on her experience below:

    Rowena writes:

    Have you ever thought about how much plastic you throw away each week? Maybe this thought crosses your mind when you look at your overflowing recycling bin, or maybe it is not something you have thought about before.

    • Read more about Going plastic-free for 2017: a social marketing experiment
  • 16th January 2017 John Bromley

    Our night out with the Hastings Street Pastors

    The NSMC is helping to plan and test a pilot Help-Point for vulnerable people in Hastings during the night-time in late January and early February.  The Help-Point will give people a place to recover and seek advice and support as well as offering a minor injury service.  As part of the planning for the pilot we agreed that NSMC staff would go out one Friday night to see what's happening on the streets and talk to a

    • Read more about Our night out with the Hastings Street Pastors
  • 1st December 2016 John Bromley

    World Social Marketing Conference 17-18 May 2017

    We are delighted to announce that the National Social Marketing Centre (NSMC) will be a key sponsor of the 5th World Social Marketing Conference that will take place in Washington D.C, USA in May 2017.

    The mission of the World Social Marketing Conference is to act as a vehicle to help build a global movement dedicated to capturing, spreading and nurturing good practice in Social Marketing, as well as increase the efficiency and effectiveness of Social Marketing practice at both operational and strategic levels.

    • Read more about World Social Marketing Conference 17-18 May 2017
  • 21st June 2016 John Landels

    The NSMC Award for Excellence in Social Marketing 2016

    The NSMC's Award for Excellence in Social Marketing for 2016 was presented by John Bromley the Director of the National Social Marketing Centre, at the 2016 United States Social Marketing Conference in Tampa, Florida this week.

    The recipient was Robert John for the Oklahoma Nutrition Information & Education (ONIE) Social Marketing Project funded by the Supplemental Nutrition Assistance Program Education to increase the consumption of 1% low-fat milk in Oklahoma City. 

    • Read more about The NSMC Award for Excellence in Social Marketing 2016
  • 9th February 2016 Patrick Ladbury

    Why is behaviour change so difficult?

    To coincide with the launch of our new website, I was asked to write a blog around the topic of why behaviour change is so difficult. My response was "I would love to", and ideas immediately started running through my head about what I could write …until I got another email.

    • Read more about Why is behaviour change so difficult?
  • 22nd January 2016 John Landels

    Welcome to our new website!

    Welcome to our new website!

    Although our old website has given good and faithful service over the last few years, we felt that it was time for a refresh. We hope you find our new site easy to navigate and the content useful. 

    Refreshing our website is very much work in progress and over the next couple of months we will be transferring more content over from our old site. However, if you take a look at our new site you will see that you can still access all the content that you tell us you like such as The Social Marketing Toolkit and the Show Case case studies.

    • Read more about Welcome to our new website!

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