To assess any changes in knowledge and behaviour, pre and post face-to-face street surveys were conducted with women aged between 35 and 50 in the intervention area of Ashton Hurst and the comparison area of South Denton.
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· To outline patterns and trends of alcohol consumption among young people in England, the North East, and North Tyneside.
· To review the political context in which this intervention on public drinking and young people exists.
· To outline current work in North Tyneside that addresses issues related to alcohol misuse and young people.
· To establish an evidence base of good practice from various other strategies that aimed to address public drinking among young people.
· Review existing training materials that aim to encourage and equip providers to offer Chlamydia screening and other related sexual health services
· Develop a 'gold standard' training course to help providers develop the confidence and strategies to introduce the topic of Chlamydia screening
· Provide recommendations, based on the project learning, on who should deliver the intervention on an ongoing basis and how it might be communicated to target audiences
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· Measure awareness, perceptions and engagement of the 'Up For It' brand and events
· Measure awareness of other health focused campaigns and whether they had any reported impact upon their lifestyle
· Gauge feedback on the 'Did You Know?' leaflet
· Measure perceptions about current health and behaviours relating to their own health, such as frequency of exercise and alcohol consumption
NHS London commissioned this research in order to develop an understanding what they can offer health professionals in exchange for supporting their patients, in terms of personal information and advice, to become more active and how NHS London can make it easier and quicker for them to do so effectively.
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Specifically the research was commissioned to;
The social marketing objectives of the programme were to achieve:
The objective of this evaluation was to understand the effectiveness of the interventions that were implemented to achieve these social marketing objectives.
The main objective for this research was to identify the most appropriate target audience for the proposed campaign and to explore the attitudes and behaviours of those least likely to breastfeed.
Specifically the research was designed to:
Not specified, but appear to have been to explore young people's awareness, attitudes and behaviours with regard a number of health-related topics, including:
Research is required to assess the key messages and communication routes to:
Research is also required to: