One Stop Shop

If you work on a public sector health campaign, the chances are that someone else somewhere is working on the same issue. One Stop Shop offers health professionals a chance to share unpublished research and information on consumer knowledge, attitudes, beliefs and behaviour across a range of public health priorities.

Reducing smoking prevalence in Brinnington, Stockport: Scoping report

The aim of this study was to gather exploratory data to inform a social marketing intervention to increase smoking cessation attempts in Brinnington by increasing quit attempts through NHS-run cessation services.

· Overall, the focus was on building a picture of the current services and reasons for their limited success.

· Recommendations will be made for possible changes and development of cessation services to make them more consumer-oriented.

· Key consumer insight will also be presented which may be able to inform future social marketing interventions.

Smoking cessation services for R+M male workers: Exploratory research

  • Explore the distinct needs, attitudes and behaviours of the target group, and barriers and motivators to their accessing of services.
  • Identify current gaps in service provision.
  • Make recommendations on the future develop of smoking cessation services in Sheffield, and specifically:
  • Recommend a plan for a successful and sustainable local social marketing strategy, responsive to client needs.

Smoking: Qualitative insight

  • Identify and profile the key target audiences in Doncaster who are most likely to smoke and who are most likely to want to quit smoking.
  • Explore the current lifestyle and behaviour of participants, including previous quit attempts.
  • Explore awareness, perceptions and experiences of NHS stop smoking products and services
  • Explore experiences of quitting using the Doncaster Stop Smoking Service (post "mystery shopping")
  • Explore experiences of the service, and provide guidance on possible improvements

Young people's and their health: Research to inform the development of a specific health micro-site

The research objectives were to explore young people's reactions to:

  • the concept of a micro-side aimed specifically at people in Humberside
  • a sexual health poster encouraging them to 'Text SAM' or access the micro-site directly
  • the relative effectiveness of a range of posters in terms of impact, appeal, relevance, etc.
  • the appeal and relevance of a screenshot from the micro-site.

To provide context, young people's attitudes to sexual health and health in general were briefly explored.

Understanding White British smokers: Qualitative Research

Specific objectives of the research were to:• Size and profile the White British smoking population in Hackney• Establish smoking habits: what they smoke and when• Understand attitudes to smoking and attitudes to quitting• Measure awareness, knowledge and perceptions of ways to quit• Understand preferred quit methods• Identify existing and potential barriers to quitting• Measure awareness and use of NHS City and Hackney or other smoking cessation services among White British smokers• Identify gaps in smoking cessation services and any additional services or improvements to services nee

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